Try Stuff

Especially when it comes to marketing, just try stuff. Offer different types of lessons. Offer different ways to get in contact. Put some new courses out there. They’re all valuable.

Sometimes we get locked into trying to find the “right” course or “right” price or “right” way of working and it completely limits us, often ending up in us not putting anything out there at all. Let’s not worry so much about “right” and just get stuff out there. You have more or less Carte Blanche. If it doesn’t work and you get no takers, no harm no foul and just either eliminate it or adapt it and keep learning from it.

With time you’ll begin to see patterns and you’ll start to get the ideal combination of offering lessons you want to offer whilst bringing in the most amount of people at the right price point.

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